Powershop 2: New Retail Design
By Frame Publishers.
Description
Retail space design today needs to answer to a diversity of functions. Acting as a backdrop to set off the products they sell, they represent and mirror brand identity offering customers the opportunity to physically experience their microcosm, but also often have a second life as showroom, event space and gallery. The typologies of store spaces have also adapted to new consumer trends and social conditions, with designs encouraging approachability and intimacy as well as interaction, entertainment and unique experiences.Powershop2 provides a global overview of visionary retail spaces creat...
ISBN(s)
3899553071, 9783899553079
