Managerial Economics

By Christopher R. Thomas.

Managerial Economics

Description

The goal of Thomas and Maurice's "Managerial Economics" has always been, and continues to be, to teach students the economic way of thinking about business decision and strategy. This edition continues to develop critical thinking skills and provides students with a logical way of analyzing both the routine decisions of managing the daily operations of a business as well as the longer-run strategic plans that seek to manipulate the actions and reactions of rival firms. "Managerial Economics" has always been a self-contained textbook that requires no previous trainin...

ISBN(s)

9780071221207

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