Pearson Education The Global Brain : Your Roadmap For Innovating Faster And Smarter In A Networked World
By Nambisan Satish.
Description
All the talk about "open innovation" and externally-focused innovation assumes that "one size fits all" in terms of what network-centric innovation is and how companies should harness external creativity. But the reality is that there is no one right way to master this tool. For instance, loosely governed community-based innovation projects are a very different animal from tightly-orchestrated development projects driven by a large firm. As the landscape of network-centric innovation becomes more diverse and more confusing, there is a desperate need to structure the land...
ISBN(s)
8131718506, 9788131718506
